Introduction

In a space dominated by dogs (from Dogecoin to Dogwifhat), MEW (short for Cat in a Dog’s World) clawed its way to the top of Coinbase trading charts in mid-2025. It wasn’t just another copycat coin. MEW flipped the script on meme culture, proving there’s still room for surprises in crypto.

But how exactly did this feline-themed coin become a trading heavyweight? Let’s unravel the layers behind the meme and the metrics.

What Made MEW Go Viral

MEW’s rise wasn’t accidental. A mix of meme-savvy strategy and platform timing made it irresistible to degens and casual users alike.

Here’s what worked:

1. A Clear Meme Identity

MEW’s branding was sharp. A cat surrounded by dog coins symbolized playful rebellion and people loved it.

2. Coinbase Listing Timing

MEW launched right when Coinbase users were searching for the next Dogwifhat, and it filled the gap.

3. Strong Community Coordination

From X (Twitter) raids to TikTok memes, MEW’s holders knew how to make noise.

4. Visuals and Merch

A limited-run of MEW digital collectibles (and actual plushies!) gave it meme longevity beyond just price charts.

At its peak, MEW was trading higher than established tokens like SHIB and PEPE, even making it to the top 3 trending assets on Coinbase.

Meme Market Lessons from MEW

MEW’s success shows that virality still beats utility in certain corners of crypto. But it also hints at deeper trends:

1.Narrative-driven tokens still dominate attention.

2.Aesthetics matter, cute, edgy, or absurd, visuals drive culture.

3.Memecoins are improving with better branding, community incentives, and ecosystem expansion plans.

While MEW may not remain at the top forever, its sudden dominance proves that meme season never really ends, it just shapeshifts.